Email Marketing Services to
Speed Up Your Sales Cycle
Email Marketing Has a 38 to 1 ROI
Why do so many businesses rely on email marketing? The fact is that even if you don’t like them, the average ROI of a marketing email is 38:1. So when it comes time for you to determine how to allocate your marketing budget, when you compare this versus that, counting $38 for every $1 invested is compelling.
7 Reasons Why Email Marketing Works:
- There are 3x More Email Accounts than Facebook & Twitter Account Combined.
- 90% of Email Gets In the Inbox. Only 2% of Facebook Fans See Your Posts
- Comparatively MORE conversions. The Average Click-Through Rate is 3% Whereas a Tweet May See 0.5%
- Higher ROI. A 3,800% average return on investment.
- 72% of people prefer to receive marketing communications via email.
- Email is an open platform. It is not controlled by an algorithm like social media.
- It has staying power. The first email was sent in 1978 to 400 people.
Agency Email Marketing Services
The team at Agency Partner Interactive begins with a marketing discovery process to fully understand what your greater business strategy is and how that circles back to email marketing as a tactic.
Our content marketing experts seek to understand the core message of your brand, your value proposition, key differentiators, and other key variables that are unique to you.
Keep the size and health of your marketing database by consistently working to grow it. It is normal to see the size of your marketing database decrease in size over time. That’s why the digital marketing experts at Agency Partner will work to create a strategy that builds a quality marketing list for you.
This normally consists of developing “lead magnets” that offer incentives for opting into your marketing database. Famous examples of lead magnets include gated content such as “how-to” guide books, checklists, eBooks, quizzes and much more.
In sales, you’ll hear sales coaches inform new hires that you have to “ask for the sale.” Similarly with your website, you have to ask your site visitors to take specific actions on your site.
The best way to do this is to place buttons and calls-to-action on your website. Not only does this improve user experience on your site but it also makes it more easy to navigate.
With our level marketing expertise, we can work with you to grow your email list using lead magnets. You would need to use tools like Search Engine Marketing and Social Media Marketing services to achieve this.
Agency Partner Interactive will help you boost the visibility of your lead magnets to help you generate more subscribers.
We are agnostic to specific email marketing platforms. This means that we can work with your existing platform or recommend a new one for you.
Not only can we help you select and implement email marketing software that helps you boost your leads and sales, we can also work with you to integrate that into other key systems that help your business operate.
The email marketing specialists at Agency Partner work with you to design and develop newsletters that reflect the expertise of your business. These should position you as a thought leader and resonate with your marketing audience.
The emails that we come up with are produced according to best practices to ensure deliverability and to facilitate an above average open rate.
We believe in performing routine maintenance to proactively ensure that your marketing database is healthy. Our team ensures that people who are unengaged and not responsive are removed from our nurture marketing campaigns.
By ensuring that we are emailing an engaged audience, we are able to collapse sales cycles by proactively answering questions and educating your customer throughout the buying cycle.
We never like to go at marketing without making educated decisions. Our data driven email marketing strategies change over time based on real-time analytics.
We work to maintain a high level of transparency and will send marketing analytics reports every month to show you how your campaign is performing Among others, the metrics we typically focus on include the number of new subscribers, list open-rates, click-through rates, and conversions.
Get Affordable & Effective Email Marketing Services
To create a 2-way conversation with your audience, it takes more than just interesting topics. We can compose dialogue that gets a response.